I Heard It On The Radio

Radio Advertising Water supply and jobs Water Supply and food security Have you heard recently on the radio about California’s water supply crisis and the devastating impacts water supply cuts are having on the people and communities that depend on farming for their livelihoods?  The following statement by Dan Nelson, executive director of the San […]

CFWC radio ads hit the airwaves

From October 7 through November 23, California residents will be hearing about farm water and the need to fix the state’s ailing water supply system.  The 30 and 60-second ads discuss the current water supply shortage as well as the legal and regulatory causes behind this year’s round of cuts that indled over 100,000 acres […]

Land fallowing and retirement

Peter Gleick of the Pacific Institute, on the Capitol Public Radio Show "Insight," today (Thursday, September 25, 2008) denied that land fallowing is a recommendation in their new advocacy report "More with Less."  When questioned about the language in the report advocating large-scale land fallowing in the San Joaquin Valley, Gleick seemed to bristle and […]


"Jobs" discusses how the agriculture industry provides a large amount of employment in the state and how farm dollars help support the community.

Healthy Food and Environment

"Healthy Food and Environment" discusses food safety, how farmers support the environment and that the San Joaquin River is important to the agriculture industry.